¨Fashion for me as an artist is an applied art, where I can, on a large scale, influence the everyday aesthetic of a society, nonverbal communication, quality of life and the sustainability of the fashion industry¨
Lada Vyvialova is a Czech fashion designer. She studied textile design and apparel at The Academy of Fine Arts and Design in Bratislava and has been active in the design world for over 20 years. Lada had the opportunity to teach clothing design, drawing, painting and figural drawing. She worked as the creative director for companies such as Odex, Evate, Tonak and Amoené. Lada also designs for other labels and ready-made manufacturers and loves to collaborate on artistic, educational and social projects.
In 2014 she found a passion for NANO materials and founded the label LADA by Lada Vyvialova which specializes in designer and functional garments made from these fabrics. She works together with brands such as TONAK, Bata or Starbucks.
In today`s age of liquid modernity, when we are battling overconsumption, ecology, recycling, CO2, but also our own mental health, communication, the aesthetics of our environment, the economy and our individual needs versus those of the greater society, LADA has found that healthy and sustainable clothing is a way of helping the battle.